𝗧𝗵𝗲 𝗟𝘂𝘅𝘂𝗿𝘆 𝗕𝗿𝗮𝗻𝗱 𝗣𝗮𝗿𝗮𝗱𝗼𝘅

𝗧𝗵𝗲 𝗟𝘂𝘅𝘂𝗿𝘆 𝗕𝗿𝗮𝗻𝗱 𝗣𝗮𝗿𝗮𝗱𝗼𝘅
Everyone wants to be a Prestigious Top Brand. Few understand what “Being Prestigious” is.

💡 𝗞𝗲𝘆 𝗜𝗻𝘀𝗶𝗴𝗵𝘁𝘀:
•Time:
Hermès took 100+ years to become a symbol of luxury. You want it in 2.
•Heritage:
They started with horse harnesses—not handbags. Function first, luxury later.
• Scarcity Over Price:
High prices don’t make luxury. Scarcity does. Birkin’s 2-year waitlist proves it.
• Marketing:
They don’t chase trends:
• No influencers. • Minimal social. • Controlled product drops.

𝗧𝗵𝗲 𝗛𝗮𝗿𝗱 𝗧𝗿𝘂𝘁𝗵:
The more you try to look luxury, the less luxury you become. Luxury isn’t made. It’s inherited.
#luxury #branding #legacy #craftsmanship